Rethink! brings together
Rethink! encourages critical thinking on service innovation, by connecting service design players from all over the world.
How to communicate and promote concrete initiatives to face the urgent challenge that climate change imposes? How can policymakers, managers, designers, and citizens contribute to re-design processes, products, and services for the city? The creation of a new model of a sustainable city in response to these global challenges is the thread that will guide the debate to imagine resilient and regenerative urban developments.
The age of global changes caused by the impact of human transformation processes has come. New challenges are born and the service design culture needs to face them re-imagining a large-scale change.
The leading experts
Strategist and Manager of Design at Logotel
Full Professor at Scuola Superiore Sant'Anna di Pisa
UX and Service Design Director at Digital Entity
Natalia Marzia Gusmerotti
Researcher at Scuola Superiore Sant'Anna di Pisa
Service Design Lead at PwC
Natural Capital Coordinator at the Greater Manchester Combined Authority
Maria Chiara Pastore
DASTU - Politecnico di Milano
Chief Resilience Officer - Milan Municipality
Design Manager at H-FARM
Senior Researcher at Stefano Boeri Architetti