What services are good for.

Better services for better futures

Some of the global challenges, such as food production, industrial manufacturing, digitalization and automation processes, energy production, climate, healthcare are affecting the way administrations and institutions, companies and citizens will deal with change.

Rethink! will encourage discussions to imagine the contribution of service design as a whole in promoting systemic changes. The aim is to come up with ideas for a more extensive change to face up to global challenges.

Master of Ceremony: Guido Romeo, Business and innovation journalist

 

Register to the event

Day 1

Wednesday 10th April

9 am

where:
Corriere della Sera
Sala Buzzati
Registration

9.30 am

where:
Corriere della Sera
Sala Buzzati
Morning stories: the Great Migrations Era

Discussion between an international host and Italian protagonists about services in the Great Migrations Era

Speakers:

Mariana Salgado  - Director of Inland, design e innovation lab within the Finnish Immigration Service
Matteo Bartolomeo - Partner and co-founder at Avanzi, CEO at Make a Cube3, President at BASE Milano

Moderator: Andrea Comollo - Vice Secretary-General / Global Citizenship and Programmes Director - ActionAid

Panel in English

10.25 am

where:
Corriere della Sera
Sala Buzzati
Global service challenge: from everyday to large scale

Insights, case studies and debates reflecting on changes to face global challenges, also starting from people daily life.

Speakers:

Matteo Guidi AD - Last Minute Market
Omar Campise - Business development and P.R. Axieme
Leah Korgaard Offutt - Managing Director Central Mediterranean Area, Maersk

Other hosts to be announced soon.

10.30 pm

where:
Corriere della Sera
Workshop by invitation: Promoting the national service design ecosystem

Workshop by invitation.

11.25 am

where:
Corriere della Sera
Sala Buzzati
Re-thinking: resilient cities

A panel of national and international experts, share experiences, visions and reflections on new service models for the urban context.

Speakers:

Piero Pelizzaro - Chief Resilient Officer Comune di Milano
Andrea Lanuzza - Technical Area Director, Gruppo CAP

Other hosts to be announced soon.

Moderator: Guido Romeo, Business and innovation journalist

Panel in English

12.20 pm

where:
Corriere della Sera
Sala Buzzati
Keynote speech: Redesigning public services for the society of tomorrow

Mary Cook - Design Director, FutureGov

2.30 pm

where:
Corriere della Sera
Sala Buzzati
Global service challenge: healthcare innovation and new models of care

Insights, case studies and debates reflecting on changes to face global challenges, also starting from people daily life.

Speakers:

Andrea Amico -  Senior Manager PwC Customer
Roberto Anzanello - President Health Italia
Carmelo Carbotti - Communication and Prospecting Manager, Banca IFIS
Luca Foresti - CEO, Centro Medico Santagostino

Moderator: Alessandro Cannavò - Journalist Corriere della Sera

3.40 pm

where:
Corriere della Sera
Sala Buzzati
Public sector innovation and the future of public services

Andrea Pivetta - Senior Manager & Design thinker PwC Customer

Conduce: Guido Romeo, Business and innovation journalist

4.20 pm

where:
Corriere della Sera
Sala Buzzati
Afternoon stories: designing the change, changing the organizations

Debate on service design cases to reflect on the evolution of the approach within the era of the global challenges.

Cases by:

Digital Entity, an NTT DATA design studio
H-FARM
Logotel

To follow a panel moderated by Stefano Maffei, Politecnico di Milano

5.45 pm

where:
Corriere della Sera
Sala Buzzati
Rethink! What’s next?

Presentation of Rethink!’s next events and challenges.

Day 2

Thursday 11th April

4.30 pm

where:
Space4 - PwC's Experience Centre
Via Tortona 37
Workshop by invitation: Service Design and global challenges at urban level